CalmDown by KRUUSE® CalmDown by KRUUSE®

Help your pet feel safe and calm in stressful moments

CalmDown by KRUUSE® is a pheromone-based calming button designed to support dogs and cats during recovery, travel and everyday changes.

Learn how it works
Dog with CalmDown by KRUUSE® button at vet

When can it help

Pets can experience stress in many everyday situations

  • After surgery
  • During travel
  • When guests visit
  • Relocation
  • New family member
  • Vet visits

How it works

Three ways to use it

  • The natural movement of the Dog Tag ensures the optimal effect
    On the E-collar

    Supports calm during post-surgery recovery.

  • The natural movement of the Dog Tag ensures the optimal effect
    As a Pet Tag

    Worn on the collar during daily life.

  • Cat in a transport
    In the environment

    Placed in carriers, cages or cars using the MultiUse holder.

Continous support

Minimum 10 days of calming support

Each button provides continuous calming support for up to 10 days — wherever your pet goes.

Safety & reassurance

Safe and easy to use

Suitable for dogs and cats
Non-invasive
Easy attachment
Recommended by veterinary professionals

Ask your vet

Ask your veterinary professional about CalmDown by KRUUSE®

Your clinic can advise you on the right solution for your pet.

"The button provides a localized higher concentration of pheromones environment near the dogs nose"

John McClone
John J. McGlone, PHD, Professor
Department of Animal and Food Sciences, Texas Tech

FAQ

Frequently asked questions

The button is made from vinyl acetate, a type of soft plastic that's often used in everyday products because it's both durable and gentle. It's lightweight and designed to sit comfortably on your pet's collar during recovery. All materials are tested and safe for use around both cats and dogs.

The button contains a natural scent molecule called 2M2B – it's similar to what animals use to comfort each other. It's safe for both cats and dogs of all ages and works across different species. It's been shown to help reduce stress gently and naturally.

Yes! The CalmDown by KRUUSE® button is based on scientific research. It releases natural scent signals (called pheromones) that animals use to calm each other. These have been shown to reduce stress in both dogs and cats.

Surgery can be stressful for pets. The CalmDown by KRUUSE® button helps them feel safe and relaxed during recovery. It gives off a calming scent that helps reduce stress, making it easier for your pet to rest, heal, and get back to feeling like themselves.

No. The CalmDown by KRUUSE® button does not replace an E-collar. The E-collar is important to protect your pet after surgery. The button can be used alongside it to help reduce the stress that may come from wearing the E-collar.

We understand that concern. But when we attach the CalmDown by KRUUSE® button before putting on the collar, it starts working right away. Most pets stay calmer and adapt more easily - and many owners say the recovery is smoother than expected.

Each CalmDown by KRUUSE® button provides calming support for at least 10 days. That means your pet can benefit from continuous calming support throughout recovery or other stressful situations — without needing frequent replacement.

Yes! The button is designed to be worn continuously during the recommended period. It works quietly in the background, helping your pet feel more at ease.

Yes, absolutely. CalmDown by KRUUSE® can be used during travel. It can be worn on the collar or placed close to your pet using the MultiUse holder — helping support calm during journeys.

Diffusers only work in one room – and only when your pet stays in that room. The CalmDown by KRUUSE® button goes with your pet everywhere. It's placed right by their nose, so the calming effect is always there – at home, in the car, or at the vet.